Email Marketing is just another way of getting your businesses products, services, special offers and whatever else that you need to promote into the eyes of those in Glasgow who could be interested in what you have to offer.
We specialise in email marketing here at our company and can set up and manage your email marketing campaign for you or we can give you training on email marketing.
One thing that you need to remember is that an email marketing campaign won’t get you major amounts of work immediately. You will need a database of people who these emails will go to. You can purchase email addresses which we would advise against as these are not really of much use. These people didn’t sign up to your email marketing campaign and will most likely delete the email due to the huge amounts of spam that are sent about on a daily basis.
Setting up an option on your website where people who are interested in your services or products sign up for the latest information and offers on your website is likely to get people signing up to your newsletter or email marketing campaign. If you do this properly then you will be emailing people in Glasgow who do have an interest in your services or products, the conversion rate will then be a lot higher because these people have had an initial interest in what you do.
It is also important that when setting up an email marketing campaign that you do not just send out emails for the sake of sending them. Instead, make sure they are well written, informative and maybe offer some kind of discount or offer, this is likely to get people’s attention.
If you are interested in our email marketing service or training then get in contact with us today to discuss your requirements.