We are proud of the enviable reputation that we’ve built at our PPC management agency, this is, of course, all down to our approach. Customers have been delighted with the management of their campaigns, and, as a result, have recommended us to other companies who are looking for a PPC management agency to take care of their campaign.
A lot of people choose to take on their own PPC campaign themselves and whilst that’s fine to do, without the proper tools or knowledge on how to run it effectively you won’t be able to run the campaign as efficiently.
A big part of PPC is down to using the proper keywords. Without the proper research tools, you won’t be able to find out what the general public are searching for when it comes to your products/services, so it’s more than likely that you’ll take a guess. The result of just guessing is that you may end up getting little or no clicks or you could end up having people clicking on your paid ads who are just looking on Google in general.
We have a number of tools at our disposal which we use to research what the general public are searching for in relation to the products/services that you offer in Glasgow.
Any campaign starts off with us taking a look into your industry, your competition and what keywords are being searched for by the general public.
Once we’ve identified the competition in your industry and what the keywords are we’ll then be able to put together a bespoke PPC package. We’ll discuss your budget with you before your campaign is set up and/or managed however, keep in mind at this point that once your budget runs out you will no longer appear on the search engine.
We’ve learned a lot in the time that we’ve been a PPC management agency in Glasgow. We can advise you on the best times in the day for your campaign to appear on Google, however, it is up to yourself if you feel that your campaign would be better to run at a specific time for example you may want your ad to run at 9am or 6pm when most people finish work.
Refining Your Campaign
Once the campaign has been set up we will be monitoring how well it works. We’ll find out what keywords work well and will then be refining the campaign based on our findings, making changes where necessary so that you are getting the best from your budget.
We also offer PPC management training if you would like to find out how to manage your campaign by yourself. Training will be held at our offices in Glasgow but we can travel to your workplace to teach the course – this is particularly beneficial for large groups who want to learn about PPC management.
We would be happy to provide our PPC management service or give you training, whatever you require. Feel free to contact us on 0141 280 2411 or send us an email at: firstname.lastname@example.org.